
Michelle Dries BVSc (Hons), MBA, GAICD
Chief Executive Officer
Michelle is an experienced senior executive with a strong track record of driving growth and operational excellence across healthcare and consumer businesses in ASX-listed and private equity-owned companies
Michelle was most recently Chief Operating Officer of Greencross Vet Services, leading one of Australia’s largest veterinary services networks, and previously held senior roles at Qantas Loyalty and Qantas Insurance. Her earlier career includes strategy consulting at Boston Consulting Group, senior government and university executive roles, and serving as CEO of Early Start.
Michelle is an experienced senior executive with a strong track record of driving growth and operational excellence across healthcare and consumer businesses in ASX-listed and private equity-owned companies
Michelle was most recently Chief Operating Officer of Greencross Vet Services, leading one of Australia’s largest veterinary services networks, and previously held senior roles at Qantas Loyalty and Qantas Insurance. Her earlier career includes strategy consulting at Boston Consulting Group, senior government and university executive roles, and serving as CEO of Early Start.

Martin White B.Bus
Chief Financial Officer
Martin White is an accomplished finance executive with over two decades of experience across multiple industries, including healthcare, for-purpose organisations, manufacturing, and mining services. He has a proven track record of driving strategic initiatives, optimising finance operations, and enhancing business performance in complex environments.
Since joining Pacific Smiles in 2021, Martin has been instrumental in shaping the company’s financial strategies, delivering sustained organic growth, and successfully navigating challenging macroeconomic conditions.
Prior to his tenure at Pacific Smiles, Martin held key finance roles at several prominent organisations, including Life Without Barriers, General Electric, and REMA TIP TOP, where he honed his expertise in financial leadership and strategic decision-making.
Martin White is an accomplished finance executive with over two decades of experience across multiple industries, including healthcare, for-purpose organisations, manufacturing, and mining services. He has a proven track record of driving strategic initiatives, optimising finance operations, and enhancing business performance in complex environments.
Since joining Pacific Smiles in 2021, Martin has been instrumental in shaping the company’s financial strategies, delivering sustained organic growth, and successfully navigating challenging macroeconomic conditions.
Prior to his tenure at Pacific Smiles, Martin held key finance roles at several prominent organisations, including Life Without Barriers, General Electric, and REMA TIP TOP, where he honed his expertise in financial leadership and strategic decision-making.

Lisa Skene
Chief Operating Officer
Lisa Skene is a highly experienced executive leader with a strong track record in driving growth, transformation, and operational excellence across veterinary care, retail, and FMCG. With extensive experience spanning ASX-listed, Private Equity, and Founder-Owned businesses, she has led strategic initiatives that optimise performance, enhance customer experiences, and deliver sustainable business success.
Lisa has held senior leadership roles in multi-site organisations, where she has been instrumental in developing high-performing cultures and implementing people-first strategies that align with business objectives. She has extensive experience in strategic planning, business transformation, and leveraging customer insights to drive growth.
Before transitioning to executive leadership roles in Australia, Lisa held key management positions in leading South African retail organisations. She has a deep understanding of complex operational environments and a passion for fostering strong teams that deliver results.
Lisa Skene is a highly experienced executive leader with a strong track record in driving growth, transformation, and operational excellence across veterinary care, retail, and FMCG. With extensive experience spanning ASX-listed, Private Equity, and Founder-Owned businesses, she has led strategic initiatives that optimise performance, enhance customer experiences, and deliver sustainable business success.
Lisa has held senior leadership roles in multi-site organisations, where she has been instrumental in developing high-performing cultures and implementing people-first strategies that align with business objectives. She has extensive experience in strategic planning, business transformation, and leveraging customer insights to drive growth.
Before transitioning to executive leadership roles in Australia, Lisa held key management positions in leading South African retail organisations. She has a deep understanding of complex operational environments and a passion for fostering strong teams that deliver results.

Troy Wright
Chief People Officer
Troy Wright is a talented Human Resources Executive with strong experience in organisations enabling health care professionals to deliver high quality patient care and to run successful businesses. He has held a number of senior roles both locally, and internationally, in businesses navigating significant transformation and has gained valuable exposure to operating within various ownership models. Most recently, Troy was Head of People and Culture, ANZ for hearing care multi-national Sonova. Prior to Sonova, Troy lead the US HR organisation for global animal health care company Covetrus, as Vice President Human Resources, North America.
Troy’s expertise is multi-dimensional. He’s adept at partnering intimately with the business to align people with strategy. His ability to build high performing teams has helped the HR organisations he’s led to deliver high quality HR partnership and service provision. His passion for developing people and teams has positioned him as a valuable resource for both the HR professionals in his teams, the leaders he partners with and the teams he and his teams support.
Troy Wright is a talented Human Resources Executive with strong experience in organisations enabling health care professionals to deliver high quality patient care and to run successful businesses. He has held a number of senior roles both locally, and internationally, in businesses navigating significant transformation and has gained valuable exposure to operating within various ownership models. Most recently, Troy was Head of People and Culture, ANZ for hearing care multi-national Sonova. Prior to Sonova, Troy lead the US HR organisation for global animal health care company Covetrus, as Vice President Human Resources, North America.
Troy’s expertise is multi-dimensional. He’s adept at partnering intimately with the business to align people with strategy. His ability to build high performing teams has helped the HR organisations he’s led to deliver high quality HR partnership and service provision. His passion for developing people and teams has positioned him as a valuable resource for both the HR professionals in his teams, the leaders he partners with and the teams he and his teams support.

Alice Telford B.Arts, CPM
Chief Marketing Officer
Alice is a growth-focused marketing executive with over 20 years’ experience turning customer insight into commercial results across healthcare, retail, and QSR.
As CMO of Pacific Smiles Group, she leads consumer brand, patient growth, and customer strategy across a network of 110+ dental centres. She has transformed Pacific Smiles’ marketing capability, building acquisition and retention programmes that drive new patient growth, increase lifetime value, and deliver measurable commercial returns.
Before Pacific Smiles, Alice held senior marketing roles at McDonald’s Corporation, Luxottica Retail, and The Athlete’s Foot, bringing deep expertise in multi-site, consumer facing businesses where brand and performance marketing both matter.
Alice is a growth-focused marketing executive with over 20 years’ experience turning customer insight into commercial results across healthcare, retail, and QSR.
As CMO of Pacific Smiles Group, she leads consumer brand, patient growth, and customer strategy across a network of 110+ dental centres. She has transformed Pacific Smiles’ marketing capability, building acquisition and retention programmes that drive new patient growth, increase lifetime value, and deliver measurable commercial returns.
Before Pacific Smiles, Alice held senior marketing roles at McDonald’s Corporation, Luxottica Retail, and The Athlete’s Foot, bringing deep expertise in multi-site, consumer facing businesses where brand and performance marketing both matter.

Robert Lister
Chief Information Officer
Rob is an experienced IT manager, with over 25 years in Australian healthcare IT, and has served in an executive role, in the ASX-top 50 listed company, Sonic Healthcare. Rob’s career spans a broad range of IT disciplines, including software engineering, system architecture, infrastructure, business transformation, strategic planning, and the delivery of enterprise IT across pathology. radiology, and primary care settings.
Rob has served as Chief Information Officer of Best Practice software, as a non-executive director of the telehealth business GP2U / PSYCH2U, and most recently as the Chief Information Officer of Australia’s largest primary healthcare business; Sonic Clinical Services.
Rob is an experienced IT manager, with over 25 years in Australian healthcare IT, and has served in an executive role, in the ASX-top 50 listed company, Sonic Healthcare. Rob’s career spans a broad range of IT disciplines, including software engineering, system architecture, infrastructure, business transformation, strategic planning, and the delivery of enterprise IT across pathology. radiology, and primary care settings.
Rob has served as Chief Information Officer of Best Practice software, as a non-executive director of the telehealth business GP2U / PSYCH2U, and most recently as the Chief Information Officer of Australia’s largest primary healthcare business; Sonic Clinical Services.

James Barklamb LLB, B.A., M.A.
Chief Transformation & Growth Officer
James is a strategy leader and executive facilitator with extensive experience across management consulting and health policy. He joined Pacific Smiles from Boston Consulting Group, where he advised Government Ministers, ASX 100 CEOs & Boards, and the investment committees of some of the world’s largest institutional investors across more than 30 high-stakes projects.
James specialises in strategic planning & delivery, commercial negotiation, and cross-functional capability building, for organisations on major growth journeys. He holds a Masters in Management from Tsinghua University, where he was a Schwarzman Scholar.
James is a strategy leader and executive facilitator with extensive experience across management consulting and health policy. He joined Pacific Smiles from Boston Consulting Group, where he advised Government Ministers, ASX 100 CEOs & Boards, and the investment committees of some of the world’s largest institutional investors across more than 30 high-stakes projects.
James specialises in strategic planning & delivery, commercial negotiation, and cross-functional capability building, for organisations on major growth journeys. He holds a Masters in Management from Tsinghua University, where he was a Schwarzman Scholar.

Ashadi Hopper GAICD
Chief Digital Innovation Officer
Ashadi Hopper is an experienced digital and transformation leader with a strong track record in driving innovation, growth and business transformation across healthcare, financial services, automotive and technology sectors.
With experience spanning listed, private equity and founder-led organisations, Ashadi has led strategic initiatives focused on value creation, growth and transformation. He specialises in leveraging technology, data and AI to modernise operations, enhance customer experience and build scalable, future-ready capabilities.
He has held executive leadership roles across companies within the WPP and Interpublic Group networks, and has also worked as a specialist advisor within private equity and private equity-backed businesses, partnering with boards, investors and executive teams to deliver long-term enterprise value.
Ashadi Hopper is an experienced digital and transformation leader with a strong track record in driving innovation, growth and business transformation across healthcare, financial services, automotive and technology sectors.
With experience spanning listed, private equity and founder-led organisations, Ashadi has led strategic initiatives focused on value creation, growth and transformation. He specialises in leveraging technology, data and AI to modernise operations, enhance customer experience and build scalable, future-ready capabilities.
He has held executive leadership roles across companies within the WPP and Interpublic Group networks, and has also worked as a specialist advisor within private equity and private equity-backed businesses, partnering with boards, investors and executive teams to deliver long-term enterprise value.